Google Pixel 6

The Pixel Pass lets you purchase a new Pixel telephone bundled with quite a lot of companies.

James Martin/CNET

Google’s new Pixel Pass, revealed as a part of Google’s Pixel 6 occasion Tuesday (alongside the corporate’s new Tensor chip), bundles the new Pixel 6 telephone line with quite a lot of Google’s personal companies. The subscription spreads out the price of the Pixel 6 or the Pixel 6 Pro over two years whereas additionally protecting machine safety, a 200GB Google One subscription with computerized picture backup, YouTube Premium, YouTube Music Premium and Google Play Pass.

Google additionally says that after two years, Pixel Pass clients personal the telephone and may then join a new Pixel Pass plan to buy a new telephone. The plans begin at $45 a month for 2 years when utilizing it to purchase a Pixel 6 or $55 a month for a similar time period for the Pixel 6 Pro. An extra $5 per thirty days low cost comes if you additionally occur to make use of Google Fi as your telephone service. Note that Pixel Pass just isn’t presently obtainable within the UK or Australia.


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Read extra: Google Pixel 6 vs. 6 Pro vs. Pixel 5 vs. 5A: What are the variations?

This bundling technique is much like what Microsoft presents for its Xbox recreation consoles: The Xbox All Access subscription covers the price of both the Xbox Series X or Series S whereas together with Xbox Game Pass Ultimate, with costs beginning at $25 a month over two years. If you had been already going to subscribe to Game Pass Ultimate, that subscription truly saves somewhat money over going a la carte.

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First impressions of the new Pixel 6 and 6 Pro


Google touts Pixel Pass as a solution to save as much as $176 over two years if you use the service to get the Pixel 6 and $294 if going for the Pixel 6 Pro, however that is incumbent on if the companies offered are ones you would wish to use anyway. For occasion, if you desire to make use of Spotify in your music and may tolerate commercials on YouTube, a superb chunk of the Pixel Pass’ worth might not imply a lot for you. 

Let’s dig into every of the Pixel Pass’ companies to see what you get, what you want to notice about every profit — and if that is price it ultimately.

Yes, Pixel 6 and Pixel 6 Pro are a part of Pixel Pass

Standalone value: $599 (£599, AU$999) for Pixel 6, $899 (£849, AU$1,299) for Pixel 6 Pro.

What you get: The value of the Pixel 6 and the Pixel 6 Pro is baked into the price of the Pixel Pass. Without Pixel Pass, the telephones value $599 for the Pixel 6 and $899 for the Pixel 6 Pro (you also can finance them beginning at $24.96 per thirty days for twenty-four months for the Pixel 6 and $37.46 per thirty days on the identical time period for the Pixel 6 Pro). Since the telephone is the costliest portion of the general bundle, it is definitely price together with within the worth calculation at its full value. 

This means the Pixel Pass provides about $20 per thirty days for Pixel 6 house owners or about $18 per thirty days for Pixel 6 Pro house owners, the worth of which must be made up for with the corresponding companies.

A perk of the Pixel Pass is that after paying $45 per thirty days for the Pixel 6 or $55 per thirty days for the Pixel 6 Pro, you absolutely personal the telephone and don’t must commerce it in with a view to renew your Pixel Pass in direction of a future machine.

Important to notice: This aforementioned possession distinction is a spotlight, as different comparable companies just like the iPhone Upgrade Program or sure telephone service applications deal with the telephone extra like a lease wherein you acquire the appropriate to commerce within the telephone however by no means truly personal it. But these lease plans may very well be helpful to telephone fans who wish to improve yearly, with out truly paying for the total value of their machine.

With Pixel Pass, you purchase the telephone outright and you can hold it (or promote it) after two years whether or not you wish to proceed with Pixel Pass or not.

Google Pixel 6 and Pixel 6 Pro smartphones

Google’s Pixel 6 telephone (left) and the bigger Pixel 6 Pro.

Stephen Shankland/CNET

YouTube Premium cuts the adverts and boosts options

Standalone value: $12 per thirty days.

What you get: YouTube Premium and YouTube Music Premium fall below the identical membership plan, usually $12 per thirty days or $288 over two years, making up the most important portion of the Pixel Pass’ included companies. The YouTube Premium aspect of the service removes commercials that stream earlier than and through YouTube movies (midroll adverts particularly are unbelievable to zap away), enable you to obtain YouTube movies to your telephone or pill and hearken to the audio of a YouTube video on a cell machine whereas your display is locked (helpful for lengthy interview movies that you do not essentially want to look at). 

The YouTube Music Premium aspect of the service is Google’s reply to Spotify and different music companies, offering ad-free entry to each conventional albums alongside reside recordings and music movies that you sometimes solely discover on the video aspect of YouTube. 

Important to notice: A caveat for present YouTube Premium subscribers is that Pixel Pass requires you to cancel your subscription earlier than signing up for Pixel Pass and longtime subscribers grandfathered into the unique $10 per thirty days YouTube Red value might wish to hold that in thoughts.

Personally, I’ve been subscribed to YouTube Premium because it launched as YouTube Red and I discover its ad-free expertise to be invaluable. Downloading movies for my subway commute or airplane journey has offered me hours of leisure and I am unable to stand midroll promoting breaks. However many individuals I do know scoff on the concept of paying for YouTube and because it makes up such a big portion of the Pixel Pass worth, it might be the dealbreaker for Pixel Pass if this service is not necessary to you.

Google One cloud storage in your images and extra

Standalone value: $30 per yr or $3 per thirty days.

What you get: The 200GB Google One cloud storage, which individually is $30 for one yr or $60 for 2 years, bumps up the 15GB of free Google storage and encompasses Gmail, Google Drive, Google Photos and different Google apps like Pixel’s Recorder app. Since Google now not offers limitless picture storage for Pixel telephones, the upper storage tier might come notably in helpful for anybody who needs to add their images in full high quality versus utilizing Google’s Storage Saver high quality, which compresses your images. Pixel Pass clients can also decide to pay barely extra to extend their storage additional.

Important to notice: While Google lists this plan as “Recommended,” you might not want 200GB of area. A decrease priced 100GB plan is out there at $20 per yr with out the Pixel Pass. Also, Google’s Storage Saver compression is kind of good: I’ve personally been utilizing that picture storage degree for years and I discover it preserves a lot of my photographs’ element whereas shrinking the file measurement. While Google solely started counting these images in opposition to my Google Drive storage this yr, Google’s picture administration device estimates that it might take me greater than 4 years to refill the 100GB of area I presently subscribe to — and by then maybe I’ll be utilizing another service or will take into account the improve.

Google Pixel 6 Pro

Google’s Pixel Pass consists of companies that allow you retailer your images, watch YouTube and play video games on the telephone.

James Martin/CNET

Google Play Pass for premium apps and video games

Standalone value: $30 per yr or $5 per thirty days.

What you get: Google Play Pass is an app subscription service that runs $30 per yr or $60 for 2 years. It consists of quite a lot of premium video games and apps that usually require a purchase order to obtain or in-app transactions. Unlike Apple Arcade, the video games on this subscription can be found on different platforms or as a la carte purchases, with specific highlights together with Stardew Valley, Sonic the Hedgehog and Monument Valley 2. Play Pass additionally consists of podcast apps, climate apps and different classes.

Important to notice: While Play Pass might present a curated expertise, the Google Play Store is crammed with free and paid decisions. For podcasts, you can use Google’s personal Podcasts app without cost. Or perhaps you would quite assist a creator straight, for example my favourite Android climate app is Appy Weather, which has a free tier with an choice to improve to a paid tier with extra options.

The worth of Play Pass is totally depending on the way in which you use your telephone, however is very nebulous if you aren’t massive on gaming together with your telephone. If you primarily simply play one or two video games in your telephone, you might even be higher off simply shopping for these a la carte.


Google’s Play Pass subscription is similar to the Apple Arcade subscription obtainable on the iPhone (proper).

Andrew Hoyle/CNET

Preferred Care assist when one thing goes mistaken

Standalone value: $149 for Pixel 6, $199 for Pixel 6 Pro.

What you get: Preferred Care is Google’s equal to AppleCare, wherein Pixel clients can get assist for mechanical breakdowns and unintentional harm to the telephone. This consists of assist at taking part walk-in facilities, which within the US consists of uBreakiFix shops. For the Pixel 6, Google prices $149 for 2 years of protection with as much as two unintentional harm claims, or $7 a month that may renew for as much as three years of mechanical breakdown protection and 6 unintentional harm claims. For the Pixel 6 Pro that begins at $199 for 2 years of protection or $9 a month.

Important to notice: While the assured machine safety is handy, it is not the one solution to get machine protection. Certain bank cards present telephone safety as a perk, and might not have an annual charge. For occasion, I take advantage of a Capital One QuickSilver to pay for my mobile phone invoice and since it is a World Elite Mastercard I can obtain a reimbursement of restore prices ought to my telephone get broken or stolen. I have never personally exercised that profit but, so I am unable to absolutely endorse it, but it surely’s been sufficient of an assurance that I’ve since skewed away from buying different machine safety plans.

CNET sister web site The Points Guy has a roundup of bank cards that embrace mobile phone safety, however like with any bank card, it is price ensuring to totally perceive its phrases, situations and associated charges.

Google Pixel 6 Pro

Before getting the Pixel Pass, you ought to make sure that the companies are of worth to you.

James Martin/CNET

Grand whole

So for instance you completely would need the Pixel 6 telephone and all of those companies. Without the Pixel Pass and earlier than taxes, the Pixel 6 comes out to $1,156 when counting the machine at its full $599 worth and utilizing the two-year value of every of the companies. With the Pixel Pass, the associated fee is $1,080, amounting to a $76 financial savings. You could also be questioning why Google estimates a $176 financial savings, however Google’s reply for that’s that the quantity is calculated based mostly on the month-to-month pricing of every of these companies versus the annual charges that I’m selecting to make use of since this can be a two-year program.

For the Pixel 6 Pro, the $899 machine plus the varied companies at annual charges with out Pixel Pass come to $1,506. With the Pixel Pass, it is $1,320 for a financial savings of $186. Google’s estimate of financial savings based mostly on the month-to-month charges for all of the companies is $294 off over two years.

With this math, it is clear that there’s certainly some financial savings available if you are smitten by every of those companies and intend to utilize them often. I’d say crucial query to ask is whether or not YouTube Premium or Device Protection as supplied by Google is necessary to you, as a result of if it is not you will simply be higher off shopping for the machine with out the Pixel Pass. Since Google One and Google Play Pass are a a lot smaller portion of the general subscription worth, these two will doubtless make up much less of a deciding issue.

Pixel Pass pricing breakdown

Product/Service Pricing
Pixel 6, standalone $599
Pixel 6 Pro, standalone $899
YouTube Premium value, 24 months $288
200GB Google One subscription, annual fee x 2 $60
Google Play Pass, annual fee x 2 $60
Preferred Care, two-year fee $149 for Pixel 6, $199 for Pixel 6 Pro
Pixel 6 whole with out Pixel Pass $1,156
Pixel 6 whole with Pixel Pass $1,080
Pixel 6 Pro whole with out Pixel Pass $1,506
Pixel 6 Pro whole with Pixel Pass $1,320

What do you consider the Pixel 6 and the Pixel Pass subscription? Let us know within the feedback.

Thinking of shopping for a Pixel telephone? Here’s easy methods to know which Pixel remains to be price shopping for in 2021.

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