Reuse. Refill. Rethink. Our progress on refill and reuse continues

In 2020, we introduced our largest in-store refill trial in Europe, in Asda’s sustainability retailer in Leeds. Since the launch, we have been in a position to overview our progress because the urge for food for refillable merchandise will increase and customers look to cut back their plastic consumption. With the Asda trial proving standard with customers, we’re increasing our refillable packaging trials throughout the UK. This contains our first-ever ‘return on the go’ pilot the place customers searching for a faster grab-and-go purch…Read the total story at
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